TOURISM: Miss England 2014 is committed to promoting Mauritius

source:   http://www.lemauricien.com/article/tourisme-miss-england-2014-s-engage-faire-la-promotion-maurice

Mauritius is sponsoring the Miss England competition, a beauty pageant with a national reach Britain and puts our country forward. This year it is Carina Tyrrell, a young medical student aged 24, who won the title of Miss England in 2014, beating 60 other finalists. The main partners of Miss England 2014 - including Air Mauritius Sun Resorts and MTPA - were on hand to watch the final, which was held at the Riviera International Conference Centre in Torquay, Devon. The new face of England will visit Mauritius next month for a special session of 'shooting' and talk about his experiences during this year's coronation. Next, photo shoots and video shoots for the Miss England 2014 will be made ​​and published in the British press. Mootoosamy Karl, director of the Office of Tourism, visited England to meet the British press. During his stay, he had working sessions with key tour operators and airline representatives. New joint promotional campaigns with partners will also be launched to increase tourist arrivals from Britain. 
"This year, our growth target of 10% for England and he has a good recovery in all European markets. Tourist arrivals from the United Kingdom showed a 8.1% increase for the first five months of 2014, 39,437 passengers against 36,482 in the corresponding period of 2013 Together with the private sector, we adopted a synchronized approach to the development of niche markets including honeymoons, family, spa and wellness, "stated Karl Mootoosamy in the British press.